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‘Pinterest-ing’ ideas for your new kitchen

Chris Turnbull

‘Pinterest-ing’ ideas for your new kitchen

Many of the visitors to our new fitted kitchen showroom in St. Ives near Huntingdon in Cambridgeshire arrive with a firm idea of what they’re looking for in their new kitchen – which makes our job of designing it for them relatively easy!  Of course we still review their ideas and input our own expertise to ensure that it’s designed optimally both for the room and the way the client proposes to use it once it’s installed.

And, on the other hand, we have clients whose first words are ‘we’re not really sure what we want’!  Ever since we started we’ve always sought to provide honest help and advice to potential clients.  Our website has, since day one, included such a section with pages devoted to latest trends, how to choose a kitchen fitter 

I often use a phrase ‘I don’t know what I don’t know’, probably to the frustration of the people listening to me!  And, I suspect for many people, knowing what they want in their kitchen, knowing exactly what they want, can be difficult to identify.  So, recently, we have started uploading images to a social media website called ‘Pinterest’ to showcase not only some of the recent kitchens we’ve designed but also to show other people’s kitchens – all with a view to providing potential clients with ideas for their own.

So, what is Pinterest?

It’s a bit like when, in the old days, if you wanted a hairstyle like your favourite celebrity (my family remembers my Kevin Keegan perm, c.1983!), you’d take a magazine to the hairdresser and show them what you wanted.

What Pinterest does, in their words, is ‘it lets you organize and share all the beautiful things you find on the web.  People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes’ (and view kitchens!)  It lets you browse virtual pinboards created by other people, such as us, and ‘allows visitors to discover new things and get inspiration from people who share your interests’.

So now, people can browse not only our recent work but also kitchens from elsewhere that they like some of the elements of and make it easy to share them with us so we know exactly what they require and can discuss any pros and cons and include them in our design proposal.